One of the things I do for marketing clients is help them create a legitimately better product or service. A clearly superior option sells itself at a premium without the need for endless amounts advertising, promotions and gimmicks trying to convince people...
The city now has the four proposals for a new single-terminal at Kansas City International Airport. Each submitting group has spent 6-digit amounts in time and materials (and in Burns and McDonnell’s case, considerable PR and advertising) preparing their cases....
When I started this site in 2013, it was not because the idea of a new single terminal at Kansas City International Airport was necessarily a horrible one. It was because the reasons given for it were misleading and as was later proven in some cases, untrue. Thus, if...
A parable… There was once a young man who suffered from auto envy. One day, he came home and told his wife that he’d always wanted a Corvette and wanted to trade the SUV. She pointed out to him that their growing family would not all fit in a Corvette....
2016 was a year of mixed signals regarding the ongoing discussion concerning the future of Kansas City International Airport. In other words, it was just like 2015, 2014, 2013… Southwest Airlines executives and TSA flip-flopped from their “Keep KCI the way...
Since vinyl albums are coming back, so are broken records. Thus I can sound like one again and people will know wha… https://t.co/qAstdrzurO - Thursday Dec 27 - 12:15pm
It might be time to get the band back together. https://t.co/wcMXG2mp0n - Wednesday Oct 31 - 2:42am
Apparently, pretty good. Now the overplayed mayoral tantrum and silence by the 4 yes voters takes on a different pe… https://t.co/k9csVtQt4l - Monday Dec 18 - 3:38pm
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